- Semester
- Spring 2024
- Instructor
- Tracey Caponera
- Start Date
- 01-29-2024
- Total Credits
- 0
- Call to Register
- 607-746-4560
Take your class online with SUNY
You will learn the same curriculum as our on-campus students
This course is designed around a thorough analysis of employing marketing strategies to gain sustainable competitive advantages within the hospitality industry. Emphasis is placed on internal analysis, assessment of market structure, competitor evaluation, and strategic planning and implementation within a global hospitality market. Case studies are employed to evaluate current trends and assist in applying the theoretical class material to real-world applications. Prerequisite: BUSI 245 or BUSI 262 or HOSP 215 (3: 3, 0)
Course Area: Hotel Restaurant Management
Level: Upper Level Undergraduate
Dates: 01-29-2024 - 05-17-2024
- Find books for your online class
- Instructor: Tracey Caponera
- Local Course ID: 24SP_DEL_HOSP330_1
- Books & Supplies
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