Sport Marketing

SMT-217-SL1

Monroe Community College

  • Semester
    Fall 2024
  • Instructor
    Rocky Delfino
  • Start Date
    08-26-2024
  • Total Credits
    3
  • Call to Register
    585-292-2300

Take your class online with SUNY

You will learn the same curriculum as our on-campus students

The course focuses on the theoretical backbone that makes sport marketing such a unique and vibrant subject and focuses on marketing in a sport-specific context. Students will learn how to build a sport marketing plan, study the behaviors of sport consumers, and gain an understanding of market segmentation and pricing. Exploration of promotion, sales, distribution, and public relations in sport are key aspects of the course.
Course Area: Physical Studies/Physical Education
Level: Lower Level Undergraduate
Dates: 08-26-2024 - 12-16-2024
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Instructor: Rocky Delfino
Local Course ID: 24FA_MON_SMT217_1
Books & Supplies
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