Marketing Principles
MRKT-1005-2
Empire State University
- Semester
- Fall 2024
- Instructor
- Start Date
- 09-03-2024
- Total Credits
- 4
- Call to Register
- 800-847-3000
Take your class online with SUNY
You will learn the same curriculum as our on-campus students
This study provides a basic understanding of the basic concepts, functions, practices, and marketing tools within a company or other organization. Marketing is creating and capturing customer value based on good customer relationships. Therefore, the focus will be on the consumer. Consequently, it is essential to know how to develop and practice the principles of marketing as a social and managerial process whereby individuals and groups obtain what they need and want by creating and exchanging products, services, and values with each other.
Course Area: Marketing
Level: Lower Level Undergraduate
Dates: 09-03-2024 - 12-13-2024
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- Instructor:
- Local Course ID: 24FA_ESC_MRKT1005_02
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