Digital Marketing

MKTG-210-300

Hudson Valley Community College

  • Semester
    Fall 2024
  • Instructor
    Karen Marbot
  • Start Date
    09-03-2024
  • Total Credits
    3
  • Call to Register
    518-629-4574

Take your class online with SUNY

You will learn the same curriculum as our on-campus students

Students will gain a working knowledge of the principles related to marketing and selling products and services in the ever-changing, dynamic digital environment. This course will provide an introduction to the use and application of digital communication tools, and students will learn applicable marketing strategies and tactics. Topics to be covered include social media, mobile marketing, email marketing, content marketing, pay-per-click, search engine optimization, conversion optimization and analytics.
Course Area: Marketing
Level: Lower Level Undergraduate
Dates: 09-03-2024 - 12-20-2024
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Instructor: Karen Marbot
Local Course ID: 24FA_MKTG210_1
Books & Supplies
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