Market Principles and Practices
BUS-205-S01
Ulster County Community College
- Semester
- Spring 2025
- Instructor
- Erika Finch
- Start Date
- 01-27-2025
- Total Credits
- 3
- Call to Register
- 845-687-5075
Take your class online with SUNY
You will learn the same curriculum as our on-campus students
A study of the marketing field emphasizing the integrated managerial approach to marketing management is provided. The course features the marketing mix, channel management, consumer/industrial buying behavior, and marketing information systems. The case-study method and problem-solving exercises feature marketing costs, segmentation, decisions, and management methodology.
Corequisites:
BUS 161 or BUS 115.
Course Area: Business
Level: Lower Level Undergraduate
Dates: 01-27-2025 - 05-22-2025
- Find books for your online class
- Instructor: Erika Finch
- Local Course ID: 25SP_ULS_BUS205_1
- Books & Supplies
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