Social Media, Advertising and Promotion

BUS-218-2

Jefferson Community College

  • Semester
    Spring 2025
  • Instructor
    Kathleen Montgomery
  • Start Date
    01-21-2025
  • Total Credits
    3
  • Call to Register
    315-786-2437

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You will learn the same curriculum as our on-campus students

This course investigates various promotional tools used in the marketing communication mix, such as advertising, sales promotion, and publicity, to sell products and services. An in-depth review of digital marketing and various social media platforms including their tools & techniques will also be discussed. Prerequisite: None. 3 cr. 3 lec.
Course Area: Business
Level: Lower Level Undergraduate
Dates: 01-21-2025 - 05-15-2025
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Instructor: Kathleen Montgomery
Local Course ID: 25SP_JEF_BUS218_2
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